12.28.05
Traffic Exchanges: Avoiding the Pitfalls and Ensuring Successful Campaigns
Most webmasters use traffic exchanges not only to get hits
to their websites, but also to make sales. Most people
who use these programs are not necessarily interested
in buying anything. However, there are ways to use their
visits to generate future purchases. By choosing your
traffic exchanges wisely, advertising a well-designed
webpage, and asking yourself a few questions as you evaluate
your exchanges’ performances, you can ensure a healthy
return on your free traffic.
Here’s a few tips on choosing a traffic exchange wisely:
1. Note and compare the ratio of clicks to hits received.
2. Make sure there are anti-cheat functions available. If
surfers “don’t need to be present to click”, they will be
tempted to use auto surfer programs, and obviously they
won’t bring quality traffic to your site.
3. Look for those exchanges that allow you to target your
site to visitors with a specific interest. Here are some
that fit the description:
Bullseye Traffic
Traffic Swarm
NoMoreHits
AllFreshClicks
Vinterchange
4. Most exchanges give you free credits for signing up.
Click anyways. It’s important to get a feel for a site,
also to notice whether the program will load the same site
several times over. This happens occasionally on several
sites, but take note if it is excessive. What is optimum is
an exchange that will deliver your page one time per user
per day. You can remedy this problem by setting up your
urls in a rotator that will deliver a different website each
time.
5. Notice the balance between the length of the timer and
the time it takes pages to load. As you surf you may like
sites that only require 10 seconds before you can surf
again, but this does not benefit pages that load slowly. So
observe not only from the surfer perspective but also from
the “surfee” point of view.
6. Once you have surfed an exchange for a length of time,
take note of how many credits you have earned. Log into
your account in 24 hours and see how many credits have been
used, or not. One exchange may have a lower click to visit
ratio but uses only half the credits in a day’s time.
Another may use the credits as fast as you can generate
them.
Now that you’ve decided on a few traffic exchanges, you need
to have a well-designed webpage to post. A well-designed
‘teaser’ or ’splash’ page will create interest in your
product without pushing visitors to purchase anything. It
should rely heavily on graphics that get attention and don’t
require the visitor to scroll down. There should be only a
few pieces of information that either capture the visitor’s
email address or make it irresistable to click to another
page, possibly your main website where you can either
capture the email address or make a sale.
Most traffic exchanges encourage you to build a downline,
either to earn a % of all the traffic they in turn generate,
earn a % of the money paid for Pro memberships, or both. By
using a couple techniques, you can build a downline quickly.
Let’s say you’ve signed up for 10 traffic exchanges.
Copy/paste your referral links to the 10 programs onto a
blank page. Do the same with your surfing links,
(sometimes known as startpage links), and make sure you
DON`T confuse the two.
You need to connect each traffic exchange to the next, in
essence creating a circle. When you sign up for program #1,
copy/paste the referral link of program #2 when asked what
url you intend to promote. Program #2 gets the referral url
of program #3, and so on, until you’ve completed the circle
by putting the referral link of program #1 into program #10.
Click away at all 10 of them vigorously, at least one hour
per day, for maybe a month. This should start building your
downlines in the various exchanges. If it doesn`t work at
first, keep trying until it does. The key here is to never
give up.
Once you have a good enough downline (and only you can
decide what ‘good enough’ is), and your downlines are
creating traffic for you, log back into the programs, change
the website link or add additional links to whichever online
income program or programs it is you REALLY want to promote.
At this point, you can upgrade your memberships in some
traffic exchanges. Your criteria will include those that
offer the best bonuses to Pro members, and those in which
you have the largest downline.
Once you achieve 500 pageviews per day thanks to your
downlines (which times ten exchanges equals 5000 pageviews a
day), you won’t need to click much yourself any more. With
a solid advertising campaign in place, you now can focus on
promoting those programs that will bring you residual and
leveraged income well into your retirement years.
Glenn Beach is a self-employed construction subcontractor; see what else he’s up to at: Work at Home Business Opportunity